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Showing posts from December, 2017

How to impress by creating a website with great typography

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When you are working on a website, you’re aware that great typography helps to create a message, keeps viewers engaged and adds to your design. There are so many fonts available, that you might wonder how you create the perfect choice for your site.  Here are some tips to help you: Go back to the basics Working with website design means looking at the foundations of a font. Explore the divide :  almost every font choice is based on the decision of serif or sans serif. Use space :  kerning means working on the space between letters, tracking means pulling blocks of text together by eliminating excessive space, and leading refers to the amount of space between text lines. Legibility :  ensure that your text is easy to read.  Play with font size to ensure that your viewers will be able to read easily without impacting how sentences run across a page. Remove hyphens and justification :  this helps to keep your work looking organized and eliminates unnecessary spaces. Limit choice

How to Rank in 2018: The SEO Checklist – Whiteboard Friday

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Posted by randfish It’s hard enough as it is to explain to non-SEOs how to rank a webpage. In an increasingly complicated field, to do well you’ve got to have a good handle on a wide variety of detailed subjects. This edition of Whiteboard Friday covers a nine-point checklist of the major items you’ve got to cross off to rank in the new year — and maybe get some hints on how to explain it to others, too. Click on the whiteboard image above to open a high-resolution version in a new tab! <span id=”selection-marker-1″ class=”redactor-selection-marker”></span> Video Transcription Howdy, Moz fans, and welcome to a special New Year’s edition of Whiteboard Friday. This week we’re going to run through how to rank in 2018 in a brief checklist format. So I know that many of you sometimes wonder, “Gosh, it feels overwhelming to try and explain to someone outside the SEO profession how to get a web page ranked.” Well, you know what? Let’s expl

What You Build

I tweeted this yesterday and it seemed to resonate with some folks: Just a little reminder that it’s about 100 times more important what you build than how you build it. — Chris Coyier (@chriscoyier) December 10, 2017 What I was feeling when I wrote that was a little tired of endless discussions on tech minutia and yearning for more focus on what we are building and discussion about why. If you’re a reader of this site, you and I live in the same bubble. It’s a nice bubble. It’s full of smart people who like to chat about web design and development. I live it and love it. It’s easy to get into a heated discussion about frameworks, what type of class names make the most sense, which optimization techniques are most important, or what part of your code base is should be responsible for styling. Those are great discussions that guide our industry. But what is more important? The naming convention you chose or if your user can actually book a flight? Which state store library you

10 Dev Talks & Presentations on the Future of CSS

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Every year it seems like there’s more web development and UX conferences. They include a bunch of speakers who share the latest industry happenings with frontend development, user experience and general web design. Many of these conferences are private, but there are quite a few that release their presentations online. You can browse these keynotes on YouTube and find hours of information at your fingertips. I’ve listed my personal favorites below. They cover modern CSS, Sass and the future of the language. Take a peek over this list and be sure to bookmark any videos that catch your eye. 1. The Future of CSS Aptly named The Future of CSS , this talk was given by Guil Hernandez at the CSSconf Europe event in 2017. It paints a clear picture of where CSS is moving and what developers can expect in the coming years. Topics include more advanced properties like color manipulation and even custom CSS properties. Nobody really knows when major advancements will be released. But there

Introducing the new Webmaster Video Series

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Google has a broad range of resources to help you better understand your website and improve its performance. This Webmaster Central Blog, the Help Center, the Webmaster forum, and the recently released Search Engine Optimization (SEO) Starter Guide are just a few. We also have a YouTube channel, for answers to your questions in video format. To help with short & to the point answers to specific questions, we’ve just launched a new series, which we call SEO Snippets. In this series of short videos, the Google team will be answering some of the webmaster and SEO questions that we regularly see on the Webmaster Central Help Forum . From 404 errors, how and when crawling works, a site’s URL structure, to duplicate content, we’ll have something here for you. Check out the links shared in the videos to get more helpful webmaster information, drop by our help forum and subscribe to our YouTube channel for more tips and insights! Posted by Aurora Morales, Google Search Outreach

Auto-Sizing Columns in CSS Grid: `auto-fill` vs `auto-fit`

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